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AUGUST 31 2011

Hyundai ‘Most Improved Car Manufacturer Of The Decade’


Hyundai has been awarded the most improved car manufacturer in the Auto Express '10 Years of Driver Power' special. From a total of over 300,000 surveys, received over the last 10 years of the annual Driver Power survey, Hyundai has gone from being one of the poorest performing manufacturers (for customer satisfaction) to one of the five best brands.

Hyundai ‘Most Improved Car Manufacturer Of The Decade’

Hyundai’s customer satisfaction rating has risen by over eight per cent in the last 10 years - from 78.12 per cent in 2002 to 86.34 per cent in 2011. No other car manufacturer has made such a dramatic leap forward over this period. This achievement is also mirrored by a dramatic rise up the best manufacturer chart from 28th place in 2002 to fourth place in 2011.

Performing strongly in the reliability and satisfaction poll since its launch in 2007, the Hyundai i30 is rated fourth in the Top 50 cars of the decade. This vehicle sent shockwaves through the industry last year when it was named the most satisfying car in Britain in the 2010 Driver Power survey and its accolade as the fourth best car of the decade showcases the quality and reliability of the latest Hyundai product line-up.

Acting Editor for Auto Express, Graham Hope, commented: "No brand has taken such a massive leap over the past decade as Hyundai. Its range now is unrecognisable from 2002, and our readers regularly tell us that they are both pleased and proud to own a Hyundai, which is reflected in its meteoric rise up our Driver Power ratings. And the company looks set to achieve even greater things in the years ahead."

Hyundai UK’s managing director, Tony Whitehorn, said "We are delighted to win this award. It confirms just how far we have come in a short space of time and that we now have a range of cars people can be proud to have on their driveways. With even more desirable products just around the corner, this really is a very exciting time for the brand."

Established in 1967, Hyundai has grown to become the world’s fifth-largest automaker and includes over two dozen auto-related subsidiaries and affiliates. Employing over 75,000 people worldwide, Hyundai sold approximately 3.6 million vehicles globally in 2010. Hyundai vehicles are sold in 186 countries through some 5,300 dealerships and showrooms.

Hyundai Motor UK Ltd has been named Best Car Manufacturer 2011 by Which? magazine and Car Franchise of the Year by Motor Trader in 2010 and 2011. All passenger cars now come with Hyundai’s industry-leading 5 year Triple Care package.

Caption: The Award Winning Hyundai i30.

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